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1487 Street is a beauty goods store located solely online. Established in 2016 by Alexis Coner & her partner Matthew Steward. The branding is based on the elegance of old Boston, and classic style of New York. The neutral color palette conveys a feeling of cool style and reminds the viewer of classic beauty. Finally, the typographic treatment evokes a sense of sophistication, using Georgia as the backbone of the brand.
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